Have you ever wondered if words could influence human behavior? Well, that’s exactly what psycholinguistics is all about.
At the crossroads of psychology and strategy, psycholinguistics applied to the business world enables us to decipher and use the mechanisms of language to improve communication, strengthen leadership and optimize professional interactions.
Combining the theories and methods of psychology and linguistics, the science of psycholinguistics is being increasingly applied to the business world to raise awareness about the power and impact of the words we use.
My talks focus on three main pillars:
• The way we think, to develop an exponential mindset;
• The way we speak, to elevate your level of influence;
• The way we listen, to understand what the other person is really communicating beyond the words used.
Let’s delve into the fascinating world of psycholinguistics to gain a better understanding of how words influence the brain and behavior.
THEMES
What your words say about you – Develop an exponential mindset
This conference explores the link between language and behavior. By discovering the impact of language on personal and professional development, participants learn how to replace limiting language with the language of transition, momentum and personal power.
It’s time to step out of your comfort zone and take action by unleashing your personal and professional potentiality through every word spoken.
Better words, greater influence – The key to building stronger connections
In today’s fast-moving business world, effective communication is at the heart of any successful business. When applied to business, the emerging field of psycholinguistics can provide valuable insight into the interplay between language, cognition and human interaction—whether with an employee, a client, a potential client, or a strategic alliance.
Explore and use the potential of psycholinguistics to increase your influence, foster collaboration and lead to business success.
How to sell (yourself) – Get more “yeses”
Understanding why customers and prospects say “yes” is the first step to business growth. In this talk, we look at the elements that represent the deep aspirations and values behind clients’ buying decisions—whether it’s deciding to work with you or choosing to follow your recommendations.
A clear understanding of what customers value enhances client loyalty and drive revenue growth.
Are you listening? – Deciphering the conversation behind the conversation
Communication is a two-way street, and one of its most important components is the art of intentional listening—not just hearing words, but understanding what the other person is saying behind those words, grasping the subtleties of the sentence structure and even the verb tenses they use. These nuances can reveal deep-seated fears, objections and desires.
Harness the power of psycholinguistics by focusing on intentional listening and the significant impact it has on business relationships and results.
FORMAT
Elements from different subjects can be combined to tailor the experience to your needs.
Conferences and training are offered in English and French, face-to-face or virtual, and can be adapted to suit your preferred format. These can include conferences, workshops, team-building activities, business retreats or brainstorming sessions.
FINDING THE RIGHT SPEAKER ISN’T EASY
But we’ve just made it easier for you…
As an accomplished coach, consultant and entrepreneur, Sara brings enormous expertise, insight, and energy to her presentations. In the years that she has been a coach and consultant, she has delivered powerful messages, from entrepreneurs to corporate professionals and women’s groups.
In every talk, Sara draws upon her business acumen, personal wisdom, and powerful experiences combined with relevant data to help your audience emotionally identify with the intended message, rationalize the change required and to provide them with the tools needed for them to improve their performance.
